Shopping Cart

BSCOM 460 Week 3 Individual Assignment TARES Evaluative Essay Updated

  • BSCOM 460 Week 3 Individual Assignment TARES Evaluative Essay Updated
Model:Latest
  • Price : $12.00 | $8.00

This Tutorial Purchased: 8 Times Rating: A

attachments
This Tutorial contains following Attachments:
  • BSCOM - 460 - Week 3 - Individual Assignment - TARES Evaluative Essay.docx

 BSCOM 460 Week 3 Individual Assignment TARES Evaluative Essay Updated

Select a specific advertising campaign of a product or service to evaluate. 
Research your selected advertising campaign using the Internet or other sources. 
Write a 1,050- to 1,400-word paper that evaluates your selected advertising campaign using the TARES test of ethical advertising. Remember, the TARES test asks the following questions: 
• Are the ad’s claims truthful? 
• Is the claim an authentic one? 
• Does the ad treat the recipient with respect? 
• Is thereequality of status or importance between the sender and the receiver? 
Answer the following questions in your paper: 
• Who is the intended audience for this product? 
• What needs does the product or service propose to fulfill? 
• What are the positive aspects of the advertising campaign? 
• What are the negative aspects of the advertising campaign? 
• In what ways is the advertising ethical or unethical? 
• Does the campaign meet the TARES test? 
Cite at least two references. 
Format your paper consistent with APA guidelines. 

 

Write a review

Note: HTML is not translated!
    Bad           Good
Captcha